Stem is a leading product design studio specialising in handcrafted home decor and lighting products. We take pride in our commitment to craftsmanship and innovation, creating unique pieces that enhance living spaces. As we continue to grow, we are seeking a dynamic and results-driven Social Media Manager to join our team.

You'll play a pivotal role in shaping our brand's digital presence and driving engagement across various platforms. You'll collaborate closely with cross-functional teams to execute strategic initiatives that amplify our brand story and connect with our audience.

KEY RESPONSIBILITIES

Brand Consistency and Visual Identity:

• Ensure consistency across platforms to reinforce our brand's visual language and values.
• Collaborate closely with graphic designer to ensure all social media collaterals align with our brand's identity.

Strategy Development:

• Design social media strategies that align with the company’s objectives, focusing on brand awareness, audience growth, engagement, and conversions.
• Stay updated on emerging trends in the home decor and lighting industries to infuse fresh perspectives into our social media strategy.

Content Creation and Brand Storytelling:

• Plan, create, and schedule compelling content across platforms, including graphics, videos, and written content, maintaining consistency with the brand’s tone and style.
• Create engaging blogs that provide insights into our design practices and ethos.

Product Launch Strategy and Promotion:

• Collaborate with cross-functional teams to orchestrate product launches and develop captivating marketing campaigns.
• Coordinate efforts across social media, email, and traditional channels to maximize reach and impact.
• Develop press releases and marketing materials that reinforce our brand narrative and values.

Customer Engagement and Relationship Building:

• Monitor social media channels for customer comments and feedback, fostering relationships to enhance brand loyalty.

Collaboration with Sales and Marketing:

• Work closely with other departments, such as marketing, sales, and customer service, to integrate social media into all aspects of the business.
• Develop marketing materials and explore new channels and partnerships to expand our brand's footprint.

Analytics and Reporting:

• Track and analyze the performance of social media initiatives, campaigns, and brand health metrics.
• Utilize data-driven insights to continuously enhance our digital presence and impact.

 

If you're passionate about sharing stories and creating meaningful connections, we'd love to hear from you!

 

QUALIFICATIONS:

• Bachelor's degree in Marketing, Communications, or related field.
• Proven experience in social media management, with a strong portfolio showcasing successful campaigns and initiatives.
• 2-3 years of relevant work experience
• Excellent written and verbal communication skills.
• Strong analytical skills and proficiency in data-driven decision-making.
• Ability to thrive in a fast-paced, dynamic environment and collaborate effectively across teams.

MORE INSIGHT

• On-site job role
• Working Timings : Monday to Friday, 09:30 to 18:15 (alternate Saturdays are working)
• Ideally available to join on an immediate basis